Essay on Logical, Ethical, and Emotional Argumentation.
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Emotional Appeal Used in Visual Advertising Essay 784 Words 4 Pages In almost any commercial you watch today, you will notice that they rarely tell you something about the product being sold.
Fear is an emotional response to a threat that expresses, or at least implies, some sort of danger. Ads sometimes use fear appeals to evoke this emotional response and arouse individuals to take steps to remove the threat. The fear appeal in advertisement is negative emotional appeal to arouse and remove threat of an individual.
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Which sentence develops the claim by making an emotional rhetorical appeal? a. sentence 2 Which questions should a writer ask when revising an argumentative essay to make sure it is in a formal style?
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The use of emotional appeal advertisement has been scrutinized for many years and several empirical studies have been conducted to determine its various aspects. Guilt, for example, has been widely used in the context of anti-alcohol and AIDS prevention campaigns, among others.